2023 Ford Bronco

Traverse City Ford Dealership

Experience the 2023 Ford Bronco in Traverse City

At Fox Grand Traverse Ford, we have you covered with the latest vehicles from the American automaker. There are options that appeal to all types of drivers, and one that grabs headlines and attention is the Ford Bronco. The 2023 edition is ready for you to view, and our team is here to assist you in learning more about the latest selection of new Bronco SUVs at our dealership.

2-Door/4-Door Seating

4/5

HP (300 - 2.3L) (330 - 2.7L) *

300*/330*

Two New Models For 2023

Much of the vehicle remains the same, but Ford brought in a few new limited special edition options that drivers can choose from. This includes the Heritage Edition, which has a classic 1960s look to it, with throwback styling like a white grille and roof, as well as 1960s-inspired wheels too.

Bronco® Heritage Edition

Big and bold squared-off fenders. 17-inch Oxford White-painted wheels. Classic Tu-tone paint and more personify the spirit of 1966.

Bronco® Heritage Edition

Inside you'll find these 60's style plaid cloth seats, an Oxford White instrument panel and other details reflect its classic look.

Bronco® Heritage Limited Edition

Its classic profile gets vintage "dog dish" center High-Gloss Black-painted wheels, two exclusive color combination options and original, script-style inspired Bronco badging.

Bronco® Heritage Limited Edition

Throw-back styling gets an upgrade with leather-trimmed, perforated plaid vinyl seats, white interior accents and other features.

Sasquatchâ„¢ Package: Turn-Key Off-Roading

The Sasquatch™ Package is available on all models except Bronco® Raptor™ and has several turn-key off-road features so there's no need to piece together your own. From the large 35-inch tires and electronic-locking front and rear axles to the 4.7 final drive ratio, HOSS 2.0 Suspension with Bilstein™ Position Sensitive Dampers and fender flares - these rugged components work together to provide the ultimate driving experience on any terrain.

Sasquatch™ Package Now Offers a Manual Transmission

By popular demand, the Sasquatchâ„¢ Package now offers a manual transmission on select models.

Preproduction computer-generated image with optional equipment shown.
Ford is committed to the preservation of the environment and treading lightly.

Available 35" Tires with Beadlock-Capable Wheels

Standard with the Sasquatch™ Package, these 35-inch tires provide additional traction and allow the Ford Bronco to achieve a max ground clearance of 11.6 inches on the 2-door and 11.5 inches on the 4-door.

Preproduction computer-generated image with optional equipment shown.
Always consult the Owner's Manual before off-road driving, know your terrain and trail difficulty, and use appropriate safety gear.

Heavy-Duty Bilstein® Position-Sensitive Dampers

These available shocks have internal hydraulic end stop control valves that give them position-sensitive damping. This allows for less damping control over small road inputs for floating over rough surfaces and more damping control at the ends of travel for soaking up large bumps. Standard on Badlands,™ Wildtrak™  and Everglades.

Go Over, Around or Through, It's Up to You

Ford Bronco® SUV was meticulously engineered, designed and built to help outdoor enthusiasts create adventures in even the most remote corners of the world. We'll start with its impressive ability to get you over, around or through almost anything that nature puts in your way.

Computer-generated image shown with optional equipment and available Ford Accessories.
Always consult the Owner's Manual before off-road driving, know your terrain and trail difficulty, and use appropriate safety gear.

Terrain-Conquering Breakover Angles

The 4-door Ford Bronco® Raptor™ with the Raptor™ HOSS 4.0 System is built to take on the most challenging off-road terrain with an available maximum departure angle of 40.5 degrees. It also offers a maximum breakover angle of 30.8 degrees and an aggressive 47.2-degree approach angle when fitted with the standard 37-inch tires.

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Ground Clearance & Water Fording

The 4-door New Bronco® Raptor™  features a maximum running ground clearance of 13.1 inches and a water fording capability of up to 37.0 inches. *

*With 37-inch tires. Always determine the water depth before attempting a crossing and proceed slowly. Refer to your Owner's Manual for detailed information regarding driving through water.
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Ford Bronco Interior, Technology, and Safety

Inside, you will find either two- or four-door options provide different space based on the vehicle you choose. You're getting two rows of seating and a cargo area. There are also cloth and carpet interiors as well as rubber interiors with drain plugs available to you too, the latter a good option for those who like to go off the beaten path or track in a lot of dirt to their vehicles. There are many different finishes to the seats be it cloth, vinyl, or leather.

Technology is highlighted by SYNC® 4, and a eight- or 12-inch touch display. You can connect with Apple CarPlay® and Android Auto™ and enjoy hands-free calling, messaging, navigation and more. You also are able to use Wi-Fi options and a premium sound system on select new Ford Bronco vehicles.

In terms of safety, the 2023 Bronco comes with many assistance features including available forward-collision warning and automatic emergency braking, blind-spot monitoring and rear cross-traffic alert, lane-departure warning, and lane-keeping assist.

2-Door Cargo Capacity

The 2-door Ford Bronco® offers up to 22.4 cu. ft. of cargo space behind the rear seats or a maximum 52.3 cu. ft. with the rear seats down. *

*Cargo and load capacity limited by weight and weight distribution.
Preproduction computer-generated image shown with optional equipment and available Ford Accessories.

4-Door Cargo Capacity

The 4-door Ford Bronco® soft top has 83 cu. ft. of maximum cargo volume behind the first row with second-row seats folded down, and the 4-door hardtop has 77.6 cu. ft. of space. * Both allow for easy storage for all four removable doors with the available storage bags. **

*Cargo and load capacity limited by weight and weight distribution.
**Onboard door storage not possible on 4-door models equipped with the available slide outtailgate.
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Removal of doors for off-road use only. See Bronco Owner's Manual for detailed information.

All-New Slide Out Tailgate

The available slide out tailgate adds more versatility to the Ford Bronco® with its ability to function as a table, work surface or step to access rooftop cargo. Once you're done, it conveniently stows under the load floor, so you don't have to remove any gear. *

Late availability.
*Cannot store doors with this feature as it raises the load floor. Applies to 4-door models only.

Exceptional Performance Features

The 2023 Bronco offers you a standard 300-horsepower turbocharged 2.3-liter four-cylinder engine, while there is also a V6 option which is a 2.7-liter engine with 330 horsepower via a twin-turbo. With each, you're getting a 10-speed automatic transmission standard, but you can opt for a manual transmission on select options. The vehicles have standard 35-inch tires, plus quality riding height and ground clearance along with off-road capacity. It's also a capable tower of up to 3,500 pounds.

Electronic Front and Rear Locking Differential

For additional control in uneven, rugged and slippery terrain, standard electronic front and rear locking differentials allow both wheels on an axle to rotate at the same speed and evenly apply the same power. This is an important feature when traversing rugged, uneven off-road terrain. The Ford Bronco® features a Dana™ 44 AdvanTEK® solid rear axle and Dana AdvanTEK independent front differential unit (standard/non-locking). The available locking differentials are Spicer® Performa-TraK.™ Bronco Raptor™ features a Dana 44™ AdvanTEK™ M210 independent front suspension with Spicer® Performa-TraK electronic locker and a Dana 50™ heavy-duty AdvanTEK™ M235 solid rear differential with Spicer® Performa-TraK electronic locker.

Electronic Rear Locking Differential

The M220 Dana™ Spicer® Performa-TraK™ electronic rear-locking differential is available as a standalone option on Big Bend™ and Outer Banks.™ It is standard on Black Diamond,™ Badlands,™ Wildtrak,™ Everglades™ and all vehicles equipped with the available Sasquatch™ Package.

Computer-generated image shown with optional equipment and available Ford Accessories.
Always consult the Owner's Manual before off-road driving, know your terrain and trail difficulty, and use appropriate safety gear.
Removal of doors for off-road use only. See Bronco Owner's Manual for detailed information.
Recreational equipment not included.

Electronic Rear Locking Differential

The M220 Dana™ Spicer® Performa-TraK™ electronic rear-locking differential is available as a standalone option on Big Bend™ and Outer Banks.™ It is standard on Black Diamond,™ Badlands,™ Wildtrak,™ Everglades™ and all vehicles equipped with the available Sasquatch™ Package.

Computer-generated image shown with optional equipment and available Ford Accessories.
Always consult the Owner's Manual before off-road driving, know your terrain and trail difficulty, and use appropriate safety gear.
Removal of doors for off-road use only. See Bronco Owner's Manual for detailed information.
Recreational equipment not included.

Ford Bronco Trim Levels

You can find 10 different options on this year's model lineup which includes:

  • Bronco Base: you get standard 16-inch wheels, 30-inch tires, 4x4 options, and terrain management, and modern technology onboard
  • Bronco Big Bend: this offers added features like privacy glass, a leather-wrapped steering wheel, and shift knob, plus a carbonized gray grille
  • Bronco Black Diamond: this comes with seven different drive modes, fog lamps, tow hooks, rock rails, and rubberized flooring with drain plugs as well as vinyl seats
  • Bronco Outer Banks: you will find 18-inch wheels, cloth seats, and heated front-row seats, as well as available leather-trimmed seating options
  • Bronco Badlands: this has a front stabilizer bar disconnect, plus the convenience of a rubberized floor and drains plugs
  • Bronco Wildtrak: you're going to find this edition with a 2.7-liter EcoBoost® engine, as well as carpeted flooring, heated seats, and leather options onboard
  • Bronco Everglades: this comes with more off-road features including dampers, a winch kit, and an intake system, as well as washout flooring
  • Bronco Raptor: a powerful V6 onboard and 37-inch tires gives you off-road power and performance, plus features like a 360-degree view camera
  • Bronco Heritage and Heritage Limited: you are going to find a variety of driving modes, five exterior paint options, classic Bronco styling and vintage seating with this special edition

Learn More About the New Ford Bronco Today

Here at our Ford dealership in Traverse City, you can explore the Bronco and find out more about all the latest Ford lease and finance offers available to you here at our dealership. We can also help you conveniently buy a vehicle online using Fox Buy Your Way tools for a streamlined experience.

  1. Fox Grand Traverse Ford

    3464 N. U.S. 31 South
    Traverse City, MI 49684

    • Sales: (231) 922-2000
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